Global 14 Global 13 (T) Global 13 (S) Global 11 Global 6 Brazil √ √ √ √ Canada √ √ √ √ China √ √ √ √ France √ √ √ √ √ Germany √ √ √ √ √ India √ √ √ √ Japan √ √ √ √ Mexico √ √ √ √ √ Saudi Arabia √ √ S. Africa √ √ √ S. Korea √ √ √ UAE √ √ √ √ UK √ √ √ √ √ U.S. √ √ √ √ √ To ensure a comparative sample in historical tracking, we use the maximum number of markets that are common year to year. 2022 Edelman Trust Barometer Special Report THE NEW CASCADE OF INFLUENCE COUNTRIES INCLUDED IN EACH GLOBAL AVERAGE 35
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