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16 Percent trust in the food and beverage sector vs. trust in business TRUST IN FOOD AND BEVERAGE SECTOR REMAINS BELOW PRE - PANDEMIC HIGHS 2021 Edelman Trust Barometer. TRU_IND. [FOOD AND BEVERAGE] Please indicate how much you trust businesses in each of the following industries to do what is rig ht. 9 - point scale; top 4 box, trust. Industries shown to half of the sample. TRU_INS. [BUSINESS] Below is a list of institutions. For each one, please indicate how much you trust that institution to do wha t is right. 9 - point scale; top 4 box, trust. General population, 22 - mkt avg. 64 69 67 65 67 47 56 58 59 60 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 Distrust (1 - 49) Neutral (50 - 59) Trust (60 - 100) Food and beverage sector Business in general - 2 +4 Change, 2019 to 2022 % trust, 2022 Change, 2019 to 2022 Canada 60 U.S. 59 - 13 - 12 Countries with double - digit declines in food and beverage trust since 2019 Change, 2019 to 2022 - 0 +

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