FULL SECTOR AND DEMOGRAPHIC GROUP LIST FROM IMPORTANCE RANKING ANALYSIS Sectors Demographics Automobile Male High tech products like computers and mobile phones Female Food and beverage product Ages 18-34 Pharmaceutical and over the counter medicine Ages 35-54 Beer, wine and spirit Ages 55+ Health and beauty product Low income Clothing and apparel Middle income Quick serve and fast casual restaurants High income Retail Financial services such as banks, investment companies and credit cards Hotel and airline 41