18 Percent who have had routine check - ups in the last year, among those with lower vs. higher trust in the health ecosystem THOSE WITH LOWER TRUST IN THE HEALTH ECOSYSTEM LESS LIKELY TO ENGAGE IN PREVENTIVE CARE 2022 Edelman Trust Barometer Special Report: Trust and Health. HEA_BHV . Have you done any of the following within the past year? General population, 9 - mkt avg., by level of trust in health ecosystem. For full details on how the Health Ecosystem Trust scale was built, please refer to the Technical Appendix. *Nigeria is not included in the global average. Data is rebased to exclude those who selected “prefer not to answer.” 47 66 Lower trust in the health ecosystem Higher trust in the health ecosystem 19 pts Gap 28 58 54 46 22 49 57 50 56 53 56 81 75 67 42 67 74 65 68 63 Canada U.S. China S. Korea UK *Nigeria Germany France Japan Mexico 28 10 23 21 21 20 18 17 12 15 Global 9