EXPECTATIONS AND PERFORMANCE IN DETAIL -MARKETS Percent who say each is a strong expectation or a deal breaker when considering a job, and percent who agree their employer is performing well on each Global 7 Brazil China Germany India Japan UK U.S. Expectation Performance EXP PER EXP PER EXP PER EXP PER EXP PER EXP PER EXP PER EXP PER +/- : change from Jan 2019 to Aug 2021 +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- +/- CAREER ADVANCEMENT 82 3 63 -2 89 7 62 -3 88 4 83 6 75 5 59 0 91 7 84 4 68 3 36 -6 80 4 61 4 85 4 66 -1 They offer training programs to keep skills up to date 81 3 66 -1 89 9 65 -1 88 4 84 6 72 0 61 -2 91 8 85 5 64 2 41 -5 80 4 66 5 85 4 66 -1 Opportunities to move up 78 4 59 -1 88 8 59 -2 88 6 80 9 65 6 52 2 91 8 82 3 63 6 30 -6 72 2 54 2 82 5 63 1 Competitive wages 85 3 59 -3 89 5 54 -6 89 4 82 7 84 6 54 1 91 7 81 3 74 2 30 -7 85 4 58 4 89 4 62 -1 They offer me interesting and valuable work experiences 82 3 69 -2 88 5 69 -1 86 1 84 3 77 6 67 -2 92 6 86 3 70 3 41 -7 82 6 66 3 84 4 71 -2 PERSONAL EMPOWERMENT 77 5 60 -1 81 7 58 -4 83 5 78 6 71 7 55 4 88 9 79 1 63 4 37 -3 75 4 57 2 80 2 62 -3 Employees reflect customer diversity 75 6 62 -2 78 5 59 -7 82 8 79 6 68 10 57 3 88 10 81 1 59 6 35 0 72 3 61 0 78 5 65 -5 Management always tells the truth 84 7 60 1 87 7 55 -5 86 6 77 8 81 7 58 11 90 12 78 3 73 6 40 -3 84 5 56 6 86 3 61 -3 Will not promote those who do not live up to company values 67 4 48 -7 67 5 45 -9 79 5 75 6 60 12 41 -2 80 6 65 -7 53 2 24 -10 64 3 45 -3 70 2 49 -6 Management communicates regularly with employees 83 5 65 0 87 6 63 -2 85 3 80 5 76 4 61 3 92 10 81 2 73 7 43 -3 82 4 63 3 85 3 68 0 CEO embodies the values of the organization 75 2 62 -1 79 9 61 1 81 -2 80 3 69 3 56 1 87 6 83 2 59 4 38 -3 74 4 57 3 80 0 65 -1 Easy for employees to give input 80 4 63 1 86 8 61 0 86 5 81 9 74 7 57 8 90 6 84 4 64 2 37 -2 77 2 61 4 84 0 66 -3 Include employees in the planning process 76 6 60 0 86 9 61 -4 80 8 77 8 69 6 53 5 88 10 80 3 60 4 39 -3 74 7 55 3 77 3 59 -4 SOCIAL IMPACT 71 5 57 -2 74 4 56 -6 81 8 79 7 63 8 50 1 85 9 78 1 54 5 32 -4 68 7 53 2 72 6 59 -1 Opportunities to address social problems 70 5 56 -4 79 4 56 -6 81 10 80 8 62 8 46 1 88 12 78 0 45 2 32 -3 67 6 51 -1 71 7 56 -5 Has a greater purpose 75 4 68 -2 78 4 69 -2 84 0 83 3 65 10 61 -1 88 4 85 3 62 7 45 -3 74 9 66 1 77 7 72 0 CEO addresses controversial issues I care about 62 6 51 -1 64 0 52 -4 74 15 75 9 56 8 44 3 76 7 70 -1 46 3 25 -4 58 8 45 5 62 7 51 3 Business reflects my values 76 6 60 -2 81 7 59 -5 85 5 81 3 70 7 54 1 88 10 81 1 56 7 30 -4 74 7 57 4 78 5 64 2 Meaningful work that shapes society 75 5 61 -2 81 6 61 -6 83 5 82 7 68 8 55 1 90 9 82 2 61 5 37 -2 72 9 55 0 75 4 61 1 67 48 62 41 79 74 59 40 81 72 54 23 64 43 71 49 Would stop engaging in specific business practices… 6 -3 2 -10 15 12 7 0 9 1 7 -6 0 0 5 -4 2021 Edelman Trust Barometer Special Report: The Belief-Driven Employee. EMP_IMP. When considering an organization as a potential place of employment, how important is each of the following to you in deciding whether or not you would accept a job offer there? Please indicate your answer to each item using the scale below. 3-point scale; top 2 box, important. EMP_VAL. Thinking about your current employer, to what extent do you agree with the following statements? 9-point scale; top 4 box, agree. Question asked of those who are an employee (Q43/1). 7-mkt avg. All data is filtered to be among employees who work for an organization or corporation (Q43/1). 40