PRIORITIES SHIFT: MY INFORMATION Change in importance since the start of the year, in the Net change More Less LITERACY NOW UAE... Important Important MATTERS MORE Prioritizing my family and their needs +54 68 14 Change in importance since last year (more important minus less important) Increasing my science literacy +49 61 12 Increasing my media and +45 59 14 information literacy Speaking out when I see need for +36 50 14 changes and reforms Being politically aware +34 49 15 2021 Edelman Trust Barometer. IMP_VALUES. For each of the following, please indicate whether it has become more important to you, less important to you, or has stayed the same in importance, since last year. 5-point scale; top 2 box; more important; bottom 2 box, less important. Question asked of half of the sample. General population, UAE. Net change is the difference between more and less important. 28