Trust in Industry Sectors Remains Stable Percent trust GLOBAL 27 - 0 + Significant change Distrust Neutral Trust (1-49) (50-59) (60-100) 75 71 71 70 69 67 67 66 65 65 65 63 63 61 59 59 44 Change, +1 +1 +2 0 n/a 0 -2 +1 n/a +1 -2 +1 -3 -2 0 +1 -1 2022 to 2023 2023 Edelman Trust Barometer. TRU_IND. Please indicate how much you trust businesses in each of the following industries to do what is right. 9-point scale; top 4 box, trust. Industries shown to half of the sample. General population, 27-mkt avg. Year-over-year changes were tested for significance using a t-test set at the 99%+ confidence level.