Want More Societal Engagement from Business, Not Less Percent who say GLOBAL 27 On addressing each societal issue, business is not doing enough overstepping Climate Economic Energy Healthcare Trustworthy Workforce change inequality shortages access information reskilling Multiplier 6.5x 6.5x 6.5x 6.5x 5x 5x not doing enough vs overstepping 53 50 50 47 45 44 8 8 8 7 9 9 2023 Edelman Trust Barometer. BUS_BND. Think about business as an institution, and its current level of engagement in addressing societal needs and issues.When it comes to each of the following areas, please indicate if you think business is going too far and overstepping what it should be doing, is doing just the right amount in regard to this activity, or is not going far enough in its actions and should be doing more. 3-point scale; code 3, “not doing enough”; code 1, “overstepping”. General population, 27-mkt avg. The multipliers are rounded to the nearest .5.
2023 Edelman Trust Barometer Page 30 Page 32