3 Unless otherwise indicated, global averages include all countries surveyed. Due to the sensitive nature of some questions, certain data was prevented from being collected in China. When this occurs an average of 13 countries is shown. 14 - market global data margin of error: Full sample +/ - 0.8% (n=14,000); half - sample +/ - 1.2% (n=7,000). Country - specific data margin of error: Full sample +/ - 3.1% (n=1,000); half - sample +/ - 4.4% (n=500). Methodology 2022 EDELMAN TRUST BAROMETER SPECIAL REPORT: THE GEOPOLITICAL BUSINESS Online survey Fieldwork conducted: April 26 – May 2, 2022; The U.S. was fielded from April 26 – May 10, 2022 14 14,000 1,000 countries respondents respondents/country Brazil Canada China France Germany India Japan Mexico Saudi Arabia S. Africa S. Korea UAE UK U.S. All data is nationally representative based on age, region and gender
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