TRUST DECLINES IN ALL 16 COUNTRY BRANDS Trust in companies headquartered in each country, in the UAE - 0 + Distrust Neutral Trust Change, 2020 to 2021 73 73 75 76 77 78 65 67 67 70 62 64 49 50 53 47 -11 -6 -11 -6 -14 -5 -6 -6 -6 -3 -4 -5 -7 -5 -10 -3 2021 Edelman Trust Barometer. TRU_NAT. Now we would like to focus on global companies headquartered in specific countries. Please indicate how much you trust global companies headquartered in the following countries to do what is right. 9-point scale; top 4 box, trust. Question asked of half of the sample. General population, UAE. 49
Country Report - UAE Page 48 Page 50