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MEDIA HAS A TRUST GAP TO FILL Percent who agree, in India The media is not doing Most news organizations are Journalists and reporters more concerned with are purposely trying to well at being supporting an ideology or mislead people by saying things political position than with they know are false or gross objective and non- informing the public exaggerations partisan 73% 75% 50% 2021 Edelman Trust Barometer. POP_EMO. Some people say they worry about many things while others say they have few concerns. We are interested in what you worry about. Specifically, how much do you worry about each of the following? 9-point scale; top 4 box, worry. Attributes shown to half of the sample. ATT_MED_AGR. Below is a list of statements. For each one, please rate how much you agree or disagree with that statement. 9-point scale; top 4 box, agree. Question asked of half of the sample. PER_MED. How well do you feel the media is currently doing each of the 28 following? Please indicate your answer using the 5-point scale below. 5-point scale; bottom 3 box, not doing well. Question asked of half of the sample. General population, India.

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