BUSINESS FALLS SHORT ON CONCRETE ACTION AND SYSTEMIC CHANGE Percent who agree With few exceptions, the business community Brands and companies that issue a statement in has done very little in the way of concrete support of racial equality need to follow it up with actions to address systemic racism in our country concrete action to avoid being seen by me as exploitative or as opportunists U.S. - 0 + U.S. Change, Aug 2020 to Apr 2021 46%+2 53% 57 55 63 57 57 53 51 41 0 +4 +8 +6 White Black Latinx Asian White Black Latinx Asian 2021 Edelman Trust Barometer Special Report: Business and Racial Justice in America. Q23. Please indicate how much you agree or disagree with the following statements. 9-point scale; top 4 box, agree. General population, U.S., and among Non-Hispanic White, Black, Latinx and Asian populations. 9
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