PRACTICE EQUITABLE AND DIVERSE HIRING AND REPRESENTATION Percent who agree I am more likely to work with companies in this industry if I see people who look like me working there Banks Auto Insurance Credit card Mortgage lenders companies companies lenders 64 62 60 63 62 50% 51 52 54 52 39 43 43 43 41 39 37 33 30 26 23 White BlackLatinxAsian White BlackLatinxAsian White BlackLatinxAsian White BlackLatinxAsian White BlackLatinxAsian 2021 Edelman Money in Color Special Report. Q32/34/35/36/37. Now thinking about specific sectors of financial services, how much do you agree or disagree with the following statements about [industry]? 4-point scale; top 2 box, agree. Q32 asked of respondents who have a financial product (Q8/1-23), Q33 asked of respondents who have a financial advisor (Q8/12), Q35 asked of respondents who have a credit card (Q8/1), Q36 asked of respondents who have a life insurance policy (Q8/9), Q37 asked of respondents who have an auto loan (Q8/22) General population, U.S., and among Non-Hispanic White, Black, Latinx and Asian populations. 27