WHO Most Trusted Multinational Organization Percent trust GLOBAL 27 - 0 + Significant change Distrust Neutral Trust (1-49) (50-59) (60-100) 67 59 56 Change, 2022 to 2023 0 -3 0 The World The United Nations The European Union Health Organization 2023 Edelman Trust Barometer. TRU_INS. Below is a list of institutions. For each one, please indicate how much you trust that institution to do what is right. 9-point scale; top 4 box, trust. Attributes asked of half of the sample. General population, 27- mkt avg. Year-over-year changes were tested for significance using a t-test set at the 99%+ confidence level.
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