EMPLOYER PURPOSE AND HAVING A VOICE Net change MATTER EVEN MORE Change in importance as an employer attribute All Food More Less employees employees Important Important TO FOOD SECTOR since the start of the year… EMPLOYEES Keep workers, customers safe +49 +49 59 11 Change in importance since last year (more important minus less important,) among food and beverage Regular employee communications +44 +47 58 11 employees Do work that shapes the future +40 +45 55 10 Include employees in planning +38 +45 56 11 2021 Edelman Trust Barometer. EMP_IMP_VAL. When considering and strategy an organization as a potential place of employment, please indicate whether each of the following has become more important to you, less important to you, or has stayed the same in importance since last year. 5-point scale; top 2 box; more important; bottom 2 box, less important. Question asked of those who are an employee (Q43/1). General population, 27-mkt avg., and among food and beverage employees (Q43/1 AND Q420/8). Net change is the difference between more and less important. 32
Trust and the Food and Beverage Sector Page 31 Page 33