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MIND THE GAP: WALK THE TALK ON VALUES Percent who say each is a strong expectation or a deal breaker when considering a job, and percent who agree their employer is performing well on each Expectation Performance The organization My values are reflected acts on its values in the organization 76 67 60 48 Change, +4 -7 +6 -2 Jan 2019 to Aug 2021 Performance gap, 19pts 16pts expectation vs. performance 2021 Edelman Trust Barometer Special Report: The Belief-Driven Employee. EMP_IMP. When considering an organization as a potential place of employment, how important is each of the following to you in deciding whether or not you would accept a job offer there? Please indicate your answer to each item using the scale below. 3-point scale; top 2 box, important. EMP_VAL. Thinking about your current employer, to what extent do you agree with the following statements? 9-point scale; top 4 box, agree. Question asked of those who are an employee (Q43/1). 7-mkt avg. All data is filtered to be among employees who work for an organization or corporation (Q43/1). 26

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