AI Content Chat (Beta) logo

GLOBAL AUDIENCES DISTRUST U.S. GOVERNMENT AND BUSINESS Distrust Neutral Trust (1-49) (50-59) (60-100) Percent trust in companies headquartered in each country Percent trust in the national government of each foreign country Global 22 Global 27 71 69 68 68 65 61 64 63 62 61 53 58 56 54 40 51 51 48 30 39 37 36 35 34 2014 2015 2016 2017 2018 2019 2020 2021 2021 Edelman Trust Barometer. TRU_NAT. Now we would like to focus on global companies headquartered in specific countries. Please indicate how much you trust global companies headquartered in the following countries to do what is right. 9-point scale; top 4 box, trust. Question asked of half of the sample. General population, 22-mkt avg. TRU_GOV. Please indicate how much you trust the national government of each of the following countries to do what is right using a 9-point scale where one means that you “do not trust them at all” and nine means that you 12 “trust them a great deal”. 9-point scale; top 4 box, trust. Question asked of half of the sample. Respondents were not asked to rate their home country. General population, 27-mkt avg.

Country Report - U.S. - Page 12 Country Report - U.S. Page 11 Page 13