TRUST DECLINES IN 12 OF 16 COUNTRY BRANDS Trust in companies headquartered in each country, in India + - 0 Distrust Neutral Trust Change, 2020 to 2021 81 82 82 83 83 84 85 85 86 75 76 76 78 68 70 47 -13 +3 -5 +1 0 -6 -5 -7 -1 -3 0 -5 -1 -4 -5 -1 2021 Edelman Trust Barometer. TRU_NAT. Now we would like to focus on global companies headquartered in specific countries. Please indicate how much you trust global companies 13 headquartered in the following countries to do what is right. 9-point scale; top 4 box, trust. Question asked of half of the sample. General population, India.