2024 Edelman Trust Barometer P. 66 Data Analysis Explained: Innovation Management Scale Items Question text The Innovation Management scale was created by averaging respondents’ TRU_INS_TCNG. Below is a list of institutions. For each one, please indicate how answers to five attributes measured on 9-point scales, shown in the table to the much you trust that institution to do what is right when it comes to ensuring that the right. introduction of new technologies and innovations into society is well-managed (e.g., Trust in they are safe, understood by the public, beneficial to society as a whole, and • Respondents who believe that innovation is well managed were those that business and accessible to the people who need them). – reverse scored scored between 1 – 4.49 on the Innovation Management Scale, meaning on NGOs Business in general average they disagreed with these statements. • Respondents who scored between 4.5 – 5.49 on the scale were classified as Non-governmental organizations (NGOs) neutral. POP_MDC. Below is a list of statements. For each one, please rate how true you • Respondents who believe that innovation is poorly managed scored between believe that statement is using a nine-point scale where one means it is “not at all 5.5 – 9 on the Innovation Management Scale, meaning on average they agreed Government true” and nine means it is “completely true”. with these statements. regulation The people in government in charge of regulating technology do not have an adequate understanding of emerging technologies to be able to regulate them The specific items in the scale were chosen for their ability to represent three effectively dimensions of innovation management and development: CHG_AGR. Please indicate how much you agree or disagree with the following • Trust in institutions to manage the introduction of new technologies and statements. innovations Science influenced by Science has become politicized in this country • Government’s ability to regulate emerging technologies effectively politics and money • Outside influence on science, in terms of how it’s conducted Government and other large organizations that fund research have too much influence on how science in this country is done
2024 Edelman Trust Barometer Global Report Page 65 Page 67